How Often Should Blogs Be Shared to Social Media Accounts? At PostImageInfo, we help people who love social media by collating information and news about social media networks and posts. Social media platforms have increasingly become critical channels for distributing blog content and engaging audiences. However, the question that often baffles content creators and marketers is, “How often should blogs be shared to social media accounts?” The answer varies depending on several factors, including the platform in question, your target audience, and your overall social media strategy.